About the Episode

Gain a new appreciation of film festival marketing booths as Ryan and Abe explore the world of experiential marketing. Learn what experiential marketing is! Listen in awe as Ryan and Abe discuss their own encounters with experiences! (Including Abe’s virtual hot tub encounter and Ryan’s time as co-pilot of the Millennium Falcon). It’s an experience you won’t want to miss! (get it? Experience? Eh? Eh?) Notable Quotes: “Abe knows I LOVE shipping containers.” “Is there a designated sober person working at Guinness?”

Advertising Podcast

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Podcast Hosts

Our Version of the Odd Couple

Ryan Croker

Often described as having “a perfectly adequate voice” and “very dark hair,” Ryan Croker is a Senior Copywriter at Saxton Horne and co-host of “Why’d I Buy That?” Ryan Honed his banter skills as part of Brigham Young University’s famed sketch comedy group Divine Comedy. At the same time, he earned an MFA in Creative Writing, teaching persuasive writing to college freshmen, a compliment to his BA in History. Ryan has worked in the advertising industry for 8 years, at Saxton Horne for 4 of them. In his off time, he works on writing fiction and playing video games with his children.

Abraham Sloan

Nicknamed “Mudflap,” this mild-mannered video producer of no fixed hairstyle is grate with cheese and has never once been mistaken as even a lesser Baldwin brother. DJ, blacksmith, ornithologist and amateur UN delegate. Spent college summers working with basketballs for farmers. Has only ever googled his name. Interned briefly in the pogo stick aftermarket. Won an injunction against medium tobacco and big tortilla. Sagittarius. Hopscotch references upon request.